Amazon Prime Day 2026: It's all over but you can still grab these deals

A range of space gifts around a Space.com Prime Day logo against a background of a blue-white star.
(Image credit: Future)

Amazon Prime Day 2026 is over now and while there are still some discounts available, most of them have ended. Now begins the wait until Amazon's Prime Day in October sales event. Until then we will keep searching the skies for the best deals on telescopes, cameras, Lego, sci-fi streaming and more. All the deals are on gear we have personally tested in real life, so you can be sure you're getting honest, open buying advice from real people — experts you can trust! While the best Amazon deals are gone, there could well be some late deals from other major retailers. See below for the up-to-date round-up.

The Best Prime Day deals

You can still make huge savings on the best telescopes, best binoculars and best cameras from our expert buying guides, where we hand review every product and give you the honest 411 on the latest stargazing gear.

Amazon Prime Day telescope deals

ZWO  Seestar S30 Pro
Save $35
ZWO Seestar S30 Pro: was $699 now $664 at Amazon

Save $35 on a telescope we rank as one of the best beginner telescopes and best smart telescopes. Not only will you get great views, it's super-portable with it.

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Celestron NexStar 8SE
Celestron NexStar 8SE: was $1,699 now $1,499 at Amazon

Save $200 on the best motorized telescope in our best telescopes guide. We rated it four and a half stars in our NexStar 8SE review.

It features an eight-inch aperture, a useful magnification of up to 180x, an easy-to-operate hand controller and stunning optics, perfect for almost any night sky object.

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Celestron NexStar 4SE
Save $100
Celestron NexStar 4SE: was $749 now $649 at Amazon

Save $100 on our best telescope for beginners. It has a 4-inch aperture and go-to technology for help finding your favorite night sky objects.

We gave it four stars in our full Celestron NexStar 4SE review.

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Unistellar Odyssey
Best for versatility
Save 15% ($390)
Unistellar Odyssey: was $2,599 now $2,209 at Unistellar US

Save $390 on our best smart telescope for versatility, thanks to its small form factor and light weight compared to the rest of the Unistellar line-up. It has autofocus and doesn't require collimation, so it is the perfect smart telescope for a beginner.

It got four and a half stars in our Unistellar Odyssey review thanks to its great views of deep space objects and good color rendition on astrophotography shots.

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Unistellar Odyssey Pro
Save $690
Unistellar Odyssey Pro: was $4,599 now $3,909 at Unistellar US

Save $690 on the pro version of the Unistellar Odyssey. This model features the same spec as its non-pro companion but includes a Nikon-made eyepiece for stargazers who prefer a traditional viewing experience.

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Unistellar Odyssey Pro - Red edition
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Unistellar eQuinox 2
Best smart telescope overall
Save $435
Unistellar eQuinox 2: was $2,899 now $2,464 at Unistellar US

Save $435 on our best smart telescope overall. It has great light pollution reduction, a 6.2MP camera and a long 11-hour battery life. Along with the eVscope 2, it makes up the expert range of Unistellar's telescopes that have better resolution and a larger aperture.

In our Unistellar eQuinox 2 review, we gave it four and a half stars and it features in five of our expert guides, including best telescopes for beginners and best telescopes for deep space.

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Unistellar eVscope 2
Save $750
Unistellar eVscope 2: was $4,999 now $4,249 at Unistellar US

Save $750 on the most premium model from the Unistellar line-up. It features an eyepiece for traditional viewing, a 7.7 MP camera and a 4.5-inch aperture. It is part of the Unistellar expert range, which has greater specs but also requires more hands-on control for collimation and focusing.

In our Unistellar eVscope 2 review, we gave it four and a half stars for easy go-to tracking of celestial objects and sleek, jaw-dropping design. The lens cap also features an integrated Bahtinov mask to aid in manual star focusing.

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Unistellar eQuinox 2
Save $435
Unistellar eQuinox 2: was $2,899 now $2,464 at BHPhoto

Save $435 on the best smart telescope overall a smart telescope that automatically slews to night sky objects and navigates the cosmos at the tap of the smartphone screen. See our 4.5/5 star review of the eQuinox 2 for more.

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StarSense Explorer DX 102AZ Refractor Telescope
Save $124
Celestron StarSense Explorer DX 102AZ: was $490 now $366 at Amazon

Save $124 on this must-have telescope for beginners. The StarSense Explorer app makes navigating the night sky a breeze.

In our Celestron StarSense Explorer DX 102AZ review, we praised the simple assembly and the ease of use when finding celestial objects.

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Celestron NexStar 127SLT Mak Computerized Telescope
Save $90
Celestron NexStar 127SLT: was $750 now $660 at Amazon

Save $90 on an amazing computerized Maskutov-Cassegrain telescope. It features a database of more than 4,000 stars, galaxies, nebulae, and more. It also comes with a tripod, two eyepieces, a finderscope and NexStar+ hand control.

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Celestron Inspire 100AZ
Save $50
Celestron Inspire 100AZ: was $380 now $330 at Amazon

Save $50 on a budget-friendly beginner telescope that offers good lunar and planetary views thanks to a 4-inch / 100 mm aperture and a 660mm focal length. Get started straight away because it ships with an in-built red flashlight, smartphone mount, steel tripod, fold-up accessory tray, finderscope, eyepieces and more.

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Celestron Travel Scope 70
Save 33%
Celestron Travel Scope 70: was $120 now $81 at Amazon

Save on this Celestron Travel Scope 70 bundle from Celestron and give a budding astronomer everything they need to get up and running. A good quality instrument and useful accessories will make skywatching fun for anyone new to the hobby. Make sure you tick the "coupon price" box to get it for $80.

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Celestron Inspire 100AZ
Save $20
Celestron Travel Scope 80: was $150 now $130 at Amazon

Save on a great beginner-friendly telescope that is also a great option for taking to dark sky sites! It has a focal length of 400mm and a focal ratio of f/5, meaning it provides a wide field of view and is great for observing star clusters and the Milky Way. It comes with two eyepieces, a finderscope, a smartphone adapter and a custom backpack for travel.

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Celestron StarSense Explorer DX 130AZ Smartphone App-Enabled Telescope
Save 12% ($60)
Celestron StarSense Explorer DX 130AZ: was $500 now $440 at Amazon

Save on the Celestron StarSense Explorer DX 130 with this discount. It is an exquisite telescope for beginners — whether they wish to get some assistance with navigating the night sky with the downloadable StarSense App or simply content with using the red-dot finder for star-hopping.

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Celestron StarSense Explorer DX 130AZ Smartphone App-Enabled Telescope
Save 10% ($50)
Celestron StarSense Explorer DX 130AZ tabletop dobsonian: was $480 now $430 at Amazon

Save on the StarSense Explorer DX 130AZ tabletop dobsonian. We rated the alt-azimuth mount version four stars in our full review. It has a 5.11-inch aperture and works with the Celestron StarSense app to help locate night sky targets.

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Celestron Starsense Explorer 150AZ Dobsonian
Save $51
Celestron Starsense Explorer 150AZ Dobsonian: was $600 now $549 at Amazon

Save on this classic Dobsonian that features a 5.9-inch aperture and StarSense functionality to help you locate the night-sky target you want to look at.

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Celestron AstroMaster 102AZ
Save $50
Celestron AstroMaster 102AZ: was $360 now $310 at Amazon

Save on a telescope we rate as the best grab-and-go option in our best telescope for beginners guide. It's lightweight, easy to assemble, features a 102mm aperture (which is plenty) and a 660mm focal length. You can check out our Celestron AstroMaster 102AZ review for a more in-depth look.

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Celestron NexStar 130SLT Computerized Telescope
Save $70
Celestron NexStar 130SLT: was $700 now $630 at Amazon

Save on a quality Newtonian reflector telescope that has a motorized go-to mount! Celestron's NexStar series makes multiple entries into our best telescopes guide and this one features a database of more than 4,000 stars, galaxies, nebulae, and more. It also comes with a tripod, two eyepieces, a finderscope and compact and portable design.

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Nikon Prostaff P3 10x42
Save $199
Celestron Advanced VX 8" EdgeHD : was $2,798 now $2,599 at Adorama

Save almost $200 on some premium glass for observing the universe. It's meant for serious astronomers and those who may want to start imaging deep sky objects with an astrocam.

Read our full Celestron Advanced VX 8" EdgeHD review.

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Amazon Prime Day binoculars deals

Fujifilm Fujinon Techno-Stabi TS-L 1640
Best for steady stargazing
Save $275
Fujifilm Fujinon Techno-Stabi TS-L 1640 : was $1,400 now $1,125 at Walmart

Save a huge $275 on the incredible Techno-Stabi TS-L 1640 image-stabilized binoculars. They contain Fujifilm's premium optics in a lightweight package with some of the strongest image stabilization on the market.

I gave them four and a half stars in my full Fujifilm Fujinon Techno-Stabi TS-L 1640 image stabilized binoculars review.

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Nikon Prostaff P3 10x42
Save $73
Nikon ProStaff P3 10x42: was $170 now $97 at Amazon

Save $73 on the generalist Nikon Prostaff P3 10x42 binoculars. Suitable for wide-field stargazing and good for daytime use, we reviewed the Nikon Prostaff P3 8x42 and were impressed with its optical quality, even at full price.

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Celestron SkyMaster 25x100
Save $70
Was $520 now $450 at Amazon

Save $70 on these mammoth binoculars. Once you have them secured on a tripod they will give you decades of incredible stereoscopic star-hopping.

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Celestron SkyMaster 25x100
Save 14%
Celestron SkyMaster 20x80: was $210 now $180 at Amazon

Save 14% on these superb high-powered binoculars, suitable for stargazing or nature watching. We rank the Pro model as the best binoculars for long distance viewing.

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Celestron Cometron 7x50
Save 17%
Celestron Cometron 7x50: was $48 now $40 at Amazon

Save 17% and get one of the best binoculars and best budget binoculars on the market. It features surprisingly good optics, a wide field of view and is perfect for kids or as a backup for adults.

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Celestron Nature DX 12x56
Save $40
Celestron Nature DX 12x56: was $290 now $250 at Amazon

Save a massive $40 on the Celestron Nature DX 12x56 binoculars. A 12x magnification and the larger 56mm objective lenses are suitable for stargazing and wildlife observation.

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Canon 15x50 Is All-Weather Image Stabilized Binoculars
Save $100
Canon 15x50 Is All-Weather Image Stabilized Binoculars: was $1,349 now $1,249 at BHPhoto

Save $100 on these Canon image-stabilized binoculars from Canon. Their 15x magnification, light-gathering 50mm objective lenses and judder-free views make them excellent for stargazing.

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Fujifilm Fujinon Techno-Stabi TS-L 2040
Save $201
Fujifilm Fujinon Techno-Stabi TS-L 2040 : was $1,500 now $1,299 at Amazon

Save $200 on the 20x magnification version of the Fujifilm Techno-Stabi binoculars. Great for close-ups on any night sky object, with stock still image stabilization.

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Amazon Prime Day camera deals

Sony  A7 IV
Save $929
Sony A7 IV: was $2,698 now $1,769 at abesofmaine.com

Save $929 on the latest hybrid A7 model from Sony. We reviewed the Sony A7R IV and gave it four and a half stars. This model has more advanced video capability and more autofocus points than the A7R IV.

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OM System OM-D E-M10 Mark IV
Save $200
OM System OM-D E-M10 Mark IV: was $800 now $600 at Amazon

Save $200 on this small, lightweight camera that features in our best cameras guide as the best Micro Four Thirds camera. It has a 20MP sensor and 121-point autofocus system with contrast detect.

This is a powerful little camera and is great for beginners or those looking to upgrade from smartphone photography. We gave it four stars in our full OM-D E-M10 Mark IV review.

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Canon EOS R5
Save $699
Canon EOS R5: was $3,298 now $2,599 at Amazon

Save nearly $700 and get an amazing price on what we think is Canon's best-ever camera, which is saying something. It features 8K video capabilities and a 45MP sensor combined with a top-of-the-range autofocus system. You can argue that the specs go over the top a little, but this is a top deal on a top camera.

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Nikon D850
Save $603
Nikon D850: was $2,600 now $1,997 at Amazon

Save $603 on what we think is the best DSLR for shooting videos and photos in low light. While most people are switching over to mirrorless cameras, the D850 delivers fantastic image resolution without breaking the bank.

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Nikon Z 6II
Save $100
Nikon Z6 II: was $1,497 now $1,397 at Amazon

Save $100 on the Nikon Z6 II at Amazon — this impressive intermediate camera captures 24.5MP still images and 4K video recording, plus can shoot a whopping 15 minutes for long exposures — great news for astrophotographers!

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Nikon  Z7 II
Save $603
Nikon Z7 II: was $2,500 now $1,897 at Amazon

Save a $603 on one of the best cameras for low-light photography. This full-frame mirrorless camera from Nikon is a great all-rounder, but it shines when shooting at night thanks to its low levels of noise in high ISO shots and its handy exposure preview feature.

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Amazon Prime Day camera lens deals

Canon RF 70-200mm f/2.8 USM lens
Save $300
Canon RF 70-200mm f/2.8 USM lens: was $2,999 now $2,699 at Amazon

Save $300 on what we think is the best Canon telephoto zoom lens. It delivers incredible image quality, sharpness and contrast and although it's not our top pick for deep-sky photography, at this price, we think it's a great deal.

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Amazon Prime Day star projector deals

Rossetta 3D Galaxy Projector
Save $20
Rossetta 3D Galaxy Projector: was $159.99 now $139.99 at Amazon

Save on this 3D galaxy projector with 60 available scenes including planets, nebulas and natural landscapes. It also features a Bluetooth speaker, timer & remote control.

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Govee Star Light Projector
Save $25.01
Govee Star Light Projector : was $99.99 now $74.98 at Amazon

Save on this Govee Star Projector with seven zones of colorful nebula effects, 50+ scenes and 540ft² coverage.

We reviewed the Govee Galaxy Light Projector 2 Pro and loved it.

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Fussion Planetarium Projector Pro
Save 36%
Fussion Planetarium Projector Pro : was $49.88 now $31.99 at Amazon

Save on this Planetarium Projector Pro. It has 13 different astronomical scenes and two different rotation speeds.

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Govee Star Projector
Save $30
Govee Star Projector: was $90 now $60 at Amazon

Save $30 on the best overall star projector for kids. Check out our Govee review for a closer look, where we praised its dazzling effects and high-quality speaker.

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Amazon Prime Day drone deals

DJI Air 3
Save $100
DJI Air 3: was $1,099 now $999 at Amazon

Save $100 on the best dual-camera drone we've reviewed. The DJI Air 3 features 4K video up to 100FPS capabilities, omnidirectional obstacle avoidance, long video transmission, long battery life and three shooting modes. It's a powerful drone, packed with top quality features.

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DJI Mini 4K Camera drone combo with two batteries and remote control
Save 34% ($133)
DJI Mini 4K Camera drone combo with two batteries and remote control: was $389 now $256 at Amazon

Save over $130 on this brilliant DJI Mini 4K camera drone bundle with two batteries and a remote control. Not only does it deliver excellent 4K video and snaps, its GPS and return-to-home features ensure that you don't have to worry about your investment going awol. It punches well above its weight, especially at this price, and we think it's one of the best beginner drones you can buy.

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DJI Neo
Save 30% ($60)
DJI Neo: was $199 now $139 at Amazon

Save $60 on an excellent lightweight drone that doesn't require a controller for takeoff, landing or tracking. It also features a 4K camera. It features in our best DJI drones guide, following our DJI Neo review.

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DJI Mini 3
Save 36% ($150)
DJI Mini 3: was $419 now $269 at Amazon

Save $150 on the excellent DJI Mini 3. It offers excellent image quality at a more affordable price than competitors. It features in our best drones guide and you can check out our review for a closer look.

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Potensic Atom 2
Save 29% ($140)
Potensic Atom 2: was $480 now $340 at Amazon

Save on a drone that offers great features, an excellent build quality and a decent camera. It can take 8K photos, but only in JPEG format. At this price, this is a pretty solid option.

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Ruko F11GIM2 Bundle
Save $120
Ruko F11GIM2 Bundle: was $620 now $500 at Amazon

Get almost $200 off this excellent drone that offers a 4K camera, excellent range, a huge battery life, great stability and a few extras too.

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Amazon Prime Day book deals

Ray Bradbury Fahrenheit 451
Save 47%
Ray Bradbury Fahrenheit 451: was $17 now $9.05 at Amazon

Save 47% on Bradbury's classic tale of a dystopian world where books are outlawed.

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Philip K. Dick Do Androids Dream of Electric Sheep?
Save 53%
Philip K. Dick Do Androids Dream of Electric Sheep?: was $18 now $8.49 at Amazon

Get 53% off the legendary Philip K. Dick tale that Blade Runner was based on.

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James S.A. Corey Leviathan Wakes
Save $9
James S.A. Corey Leviathan Wakes: was $19.99 now $10.99 at Amazon

Save $9 on the first book in the series that became The Expanse.

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Andy Weir The Martian
Save $10.01
Andy Weir The Martian: was $19 now $8.99 at Amazon

Get $10 off Andy Weir's novel, now a Matt Damon movie, about an astronaut left behind on the red planet.

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Frank Herbert Dune
Save $9.65
Frank Herbert Dune: was $20 now $10.35 at Amazon

Save nearly $10 on the first entry in Frank Herbert's iconic sci-fi series.

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Luis Elizondo Imminent: Inside the Pentagon's Hunt for Ufos
Save 50%
Luis Elizondo Imminent: Inside the Pentagon's Hunt for Ufos: was $29.99 now $14.97 at Amazon

Is the U.S. government hiding the existence of aliens? Luis Elizondo thinks so and his book on the subject is 50% off.

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Annie Jacobsen Area 51: an Uncensored History of America's Top Secret Military Base
Save $10.47
Annie Jacobsen Area 51: an Uncensored History of America's Top Secret Military Base: was $23.99 now $13.52 at Amazon

Save $10 on journalist Annie Jacobsen's investigation into America's most famous forbidden zone.

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Amazon Prime Day streaming deals

Disney Plus
Save 50%
Disney Plus: was $144 now $72 at Disney+

Save 50% on a combined six-month Disney Plus and Hulu bundle, netting you access to the whole Star Wars library, Marvel Cinematic Universes, every Alien and Predator movie and show and beyond.

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Paramount Plus
Save $26
Paramount Plus: was $28 now $2 at Paramount+

Paramount Plus is the undisputed home of Star Trek, from old trek to Star Trek New worlds and you can watch two months for just $1 a month.

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MGM+
MGM+: was $18 now $2 at Amazon

Missed out on the brilliant Project Hail Mary? It and plenty of other sci-fi content is available on MGM+ and, via Prime Video, you can watch two months for just $1 a month, after which it's $8.

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HBO Max
Save $65
HBO Max: was $230 now $165 at hbomax.com

HBO Max offers three tiers, including ad-free and ad-supported options, and you can save as much as $65 by paying annually. Aside from virtually the whole DC universe (including James Gunn's Superman), HBO Max offers movies like Ready Player One, the Terminator and more.

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Starz
Save $46
Starz: was $70 now $24 at starz.com

Save a huge $46 on STARZ which, while not as famous as Disney Plus, boasts a host of sci-fi content such as Outlander and The Listeners. Several of Sony's Spider-Man movies are also available to stream.

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AMC Plus
AMC Plus: at amcplus.com

Traditionally the home of The Walking Dead, and its spin-offs, AMC Plus offers a wealth of zombie-free sci-fi content too and, right now, you can get a 7 day free trial. That's enough time to binge Snowpiercer, Orphan Black and more.

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Nord VPN
Save 77%
Nord VPN: was $836.73 now $188.73 at NordVPN

Save up to 77% on 24 months and get three extra months for free on Nord VPN. It's perfect for online streaming and security with a dedicated IP address, an ad blocker, anti-malware protection, a data breach scanner and so much more.

Note: This price is for their "Prime" Plan, other plans are available, offer varying features and are a bit cheaper.

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Roku Ultra
Save 15% ($15)
Roku Ultra: was $100 now $85 at Amazon

Save 15% on a streaming device that offers you 4K viewing and is 30% faster than any other Roku device. It has access to services like Disney Plus, Netflix, Apple TV Plus, Hulu and many more.

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Amazon Prime Day Lego deals

Lego Star Wars Tantive IV
Save $24
Lego Star Wars Tantive IV: was $79.99 now $55.99 at Amazon

Save $24 on this Lego model of the first ship you see in Star Wars, pursued by a Star Destroyer right after the opening crawl.

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Lego  Star Wars Coruscant Guard Gunship
Save $42
Lego Star Wars Coruscant Guard Gunship: was $140 now $98 at Amazon

Save $42 on this Lego Star Wars Guard Gunship, a particularly cool variant of the Republic Gunship.

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Lego Star Wars Acclamator-Class Assault Ship
Save $10
Lego Star Wars Acclamator-Class Assault Ship: was $50 now $40 at Amazon

Get $10 off this Attack of the Clones troop carrier, which was bumped out by the Venator in Return of the Sith.

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Lego Star Wars Executor Super Star Destroyer
Lego Star Wars Executor Super Star Destroyer : $70 at Walmart

This isn't reduced but it's such an awesome set, a mini-sized model of the original trilogy's biggest vessel, you need this on your shelves.

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Lego  Star Wars Tie Bomber
Save 20%
Lego Star Wars Tie Bomber: was $65 now $52 at Amazon

Save 20% on the Galactic Empire's heavy-hitter, the Tie Bomber, complete with three minifigures.

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Lego Star Wars The Mandalorian's N-1 Starfighter
Save $12
Lego Star Wars The Mandalorian's N-1 Starfighter: was $60 now $48 at Target

Save $12.00 on this N-1 Starfighter, The Mandalorian's second favorite ship. It's been replaced by the far pricier UCS N-1 set but you can still grab this if you're fast.

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Lego Star Wars Captain Rex helmet.
Lego Star Wars Captain Rex helmet. : was $70 now $60 at Walmart

Get $10 off the helmet worn by Captain Rex, a Clone Commander who managed to outlive many of his manufactured brethren.

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Lego  Star Wars AT-TE Walker
Lego Star Wars AT-TE Walker: $139.99 at LEGO

This Clone Wars walker is another set that's not reduced but it's such a brilliant, play-friendly build that Lego should be ashamed for retiring it.

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Lego Technic Lunar Roving Vehicle
Save $44
Lego Technic Lunar Roving Vehicle: was $220 now $176 at Amazon

Save $44 on this vehicle that features different attachments, fine details and comes with nearly 2,00 pieces. This is a buildable replica of the vehicle from the Apollo 17 mission.

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Lego Grogu with hover pram
Save 37%
Lego Grogu with hover pram: was $100 now $63 at Walmart

Save 37% and get the lowest price we've seen on a Lego set that comes with nice features and movable limbs. You get over a thousand pieces and a display plaque to go with the set.

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Lego Mandalorian helmet
Save 20%
Lego Mandalorian helmet: was $70 now $56 at Amazon

Save $14 on an iconic build that showcases the Mandalorian's helmet. It features 584 pieces and comes with a display stand and plaque.

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Lego UCS Death Star
Save £136
Lego UCS Death Star: was £900 now £764 at Amazon

Save £136 on this towering 27.5′ in / 70 cm tall model of the Death Star. It features an astonishing 38 minifigures and each room is its own little diorama and while an adult will need to build it, it'll delight younger Star Wars fans too.

NOTE: This is a UK deal only.

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Lego R2-D2
Save $20
Lego R2-D2: was $100 now $80 at Amazon

Save $20 on everyone's favorite droid with this buildable toy figure. It can be a playful centerpiece or used for play! It also comes with an R2-D2 minifigure and a 25th anniversary Darth Malak minifigure.

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Lego Star Wars Millennium Falcon
Save 20%
Lego Star Wars Millennium Falcon: was $85 now $68 at Amazon

Get 20% off this excellent value Millennium Falcon buildable set. It stands on a display stand, has fantastic detail and is the most affordable Falcon yet. We loved it in our review.

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Lego Creator 3 in 1 Space Astronaut
Save 20%
Lego Creator 3 in 1 Space Astronaut: was $55 now $44 at Amazon

Save 20% on an excellent set for budding astronauts and young Lego enthusiasts. It's a simple build, you can create an astronaut, a ship or a space dog and it comes with 647 pieces.

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Amazon Prime Day Frequently Asked Questions

When is Amazon Prime Day 2026?

Amazon Prime Day 2026 is running from Tuesday, June 23 until Friday, June 26.

How long is Amazon Prime Day 2026 running for?

Amazon Prime Day 2026 is running for four days just like last year's event. The sales event used to be 24 hours when it started but subsequent events have seen it extended to 48 hours and now up to a huge 96 hours.

What is Prime Day in October?

Amazon's Prime Day in October event started in October 2022 and kicks off the holiday shopping season. This year's event is called Prime Big Deal Days and is running for 48 hours between Oct. 7-8. It's much shorter than the main Prime Day earlier in the year.

This is a Prime members-only event, so if you want to make the most of potential savings on this event, make sure you sign up to Amazon Prime before Oct. 7. It may even be worth signing up before then as there are often early deals in the weeks and days leading up to it.

What is Amazon Prime Day?

Prime Day is Amazon's largest annual sale and is exclusively for Amazon Prime members. While some non-Prime offers may be available, the best discounts are reserved for members. Last year saw the first four-day Amazon Prime Day, running from July 8 - July 11 2025.

Do I need to be an Amazon Prime member to get Prime Day deals?

Yes. While some deals are available sitewide, the best offers are often exclusively for Amazon Prime members. To access all eligible deals, consumers must sign up for a Prime membership, which currently costs $14.99 per month or $139 per year. New subscribers can also start a free 30-day Prime trial, provided they have not been a member previously.

How to sign up for a free 30-day Amazon Prime trial:

1. Go to Amazon Prime.

2. Select "Start your free trial."

3. Follow on-screen instructions.

4. Begin browsing Prime-exclusive deals.

Prime Day began in 2015 to celebrate Amazon's 20th anniversary and to encourage consumer spending outside the traditional holiday season. The online retailer aimed to "offer a volume of deals greater than Black Friday." The annual sale has grown significantly, prompting other retailers to offer their own competitive deals. We will provide updates on offers from Amazon and other major retailers, including Walmart, Best Buy and Target.

Pro tips for Prime Day preparation

Prime Day is one of the year's biggest shopping events, so a little preparation can lead to significant savings. These six tips can help you find the best deals efficiently:

1. Use the Amazon Prime free trial: This is an excellent option for those who have not tried Amazon Prime before. Since Prime Day is for Prime members only, first-time subscribers can take advantage of a 30-day free trial.

2. Watch other retailers, too: Other companies often offer sales to compete with Amazon during Prime Day. Check Walmart, Best Buy and other big box stores, as their deals might be comparable or even better, and you won't need a Prime membership to participate. We're already seeing that happen with some retailers.

3. Know what you want to buy: Consult our buying guides at Space.com to prepare for the event. Our best telescopes guide highlights devices for spotting celestial objects, while our Lego Star Wars Deals and general Lego deals can help builders of all ages. We will update these pages leading up to Prime Day.

4. Stay flexible: During Prime Day, we will strive to show you different versions of the same product or equivalent items to help you make informed choices. Deals can expire quickly, so avoid getting fixated on a single product. Flexible shoppers often find more satisfaction.

5. Start early: Early bird deals are often among the best, especially for high-demand items with limited stock, such as new Lego sets, specific binoculars or telescopes. Grab these items quickly before they disappear. While smaller gifts may not have as much demand, it's generally best to act immediately if you really want a specific item.

6. Check back regularly: Amazon rapidly updates its pricing throughout the event, and Space.com will do the same. We often see significant deals appear in the final hours as stock is released or new offers emerge on the Amazon website. Keep refreshing our pages, and we will guide you through the busy four days of Prime Day.

Amazon Prime Day, or wait for Black Friday?

Prime Day vs Black Friday?

Amazon Prime Day and Black Friday both offer significant sales on popular items like binoculars, telescopes, Star Wars kits and board games. Deciding when to make a purchase requires careful consideration.

If you are an Amazon loyalist, Prime Day may be your primary shopping event. While other stores like Best Buy, Target and Walmart participate, they often reserve their most aggressive sales for Black Friday. Additionally, Prime Day's member-exclusive nature can provide a shopping advantage.

Naturally, if you prefer to receive your items sooner, Prime Day is the time to buy. However, if you want a wider range of retailers to consider, we will also keep you informed about Black Friday opportunities later in the year. Stay tuned to Space.com in the weeks leading up to Black Friday for our coverage of the best space deals, extending through Cyber Monday.

Is Prime Day next day delivery?

Where's my stuff from Prime Day?

Depending on location and time of ordering you may not receive your items via next day delivery, even if you have an Amazon Prime membership and have bought in the Prime Day deals.

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Jase Parnell-Brookes
Managing Editor, e-commerce

Jase Parnell-Brookes is the Managing Editor for e-commerce for Space and Live Science. Previously the Channel Editor for Cameras and Skywatching at Space, Jase has been an editor and contributing expert across a wide range of publications since 2010. Based in the UK, they are also an award-winning photographer and educator winning the Gold Prize award in the Nikon Photo Contest 2018/19 and named Digital Photographer of the Year in 2014. After completing their Masters degree in 2011 and qualifying as a teacher in 2012, Jase has spent the last two decades studying and working in photography and publishing in multiple areas, and specializes in low light optics and camera systems.

With contributions from