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Sign-Up Begins to Be Cosmonaut on 'Destination Mir'
By Mary Motta
Senior Business Correspondent
posted: 07:00 pm ET
28 September 2000

Mary Motta

You can now sign up to star in NBC’s out-of-this-world reality-TV show that promises its sole winner a 10-day stay on the Mir space station.

NBC has officially launched its website (www.NBCi.com/mir) that gives individuals a chance to register to become a contestant on the planned series Destination Mir.

Call it "2001: A Space Oddity." The series has gotten a flurry of attention from cosmonaut wannabees and the media since NBC announced the deal with Survivor mastermind Mark Burnett two weeks ago.
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Destination Mir sign-up

Set to hit the launch pad in fall 2001 and carry through to 2002, Destination Mir is going to feature a Survivor-like competition in which at least a dozen Americans will train at Russia's Star City for 10 weeks. Each week, one contestant will be eliminated from the grueling training sessions, with a sole winner getting to blast off to Mir.

After the Soyuz blastoff, Burnett's production company plans to have remote, stationary cameras capturing the action in the space capsule and on the Mir space station.

The new website will allow users to pre-register to automatically receive e-mails informing them when they can officially register to become candidates for the ultimate journey into space.

The site will be expanded throughout the year, NBCi said in a statement Thursday, September 28.

"We are excited to provide our members a unique chance to compete to take the ultimate trip to space and to offer TV viewers and web users a compelling online destination to participate in this fascinating reality drama," said Edmond Sanctis, president and chief operating officer, in a statement.

NBC -- whose parent company, General Electric is a major aerospace contractor for government and NASA space projects -- has agreed to shell out more than $40 million. The sum will cover Burnett's production costs, along with the cost of commissioning a flight into orbit on a Soyuz capsule from MirCorp. The Netherlands-based company is leasing the Mir space station from Russia’s RKK Energia to cull commercial interest in the 16-year-old orbital outpost. NBC is an investor in SPACE.com.

NBC will promote the series in an on-air promotional spot on Sunday, October 1 during the closing ceremonies of the 2000 Summer Olympic Games.

The network said it hopes to continue several new on-air/online ties-ins beyond Destination Mir. In fact, its consumer internet portal features an NBC-TV channel which showcases NBC primetime, late-night and daytime programming.


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